Men's suitcase is a huge potential market, in recent years, major luggage brands have launched the Men's exclusive luxury luggage, business people. New beauty brands such as first-line louis vuitton handbagis to spend a lot of thought to create both stylish and practical bag.
At the airport, this scenario is common: people dressed in business suits and stylish glossy travel shoes, but the hands of mentioning that crude old suitcase or sports bag. Porsche Design Group (Porsche Design Group) chief executive Juergen Gessler on personal experiences: "We travel often, but not so much macho, high-end design, highlouis vuitton handbags performance travel products to choose from. This is a potential huge market. "
Now is the time for the professionals launched a luxury suitcase.
According to retail analysts Mintel say, only in the United Kingdom, bag and luggage market value of about louis vuitton handbags368 million pounds, and Cheng Ji also carry a small handbag space. Make Believe advertising manager Simon (Simon Aboud) said: "The functional and fashionable hard to find a balance between, at least not strange. A long time, I rely on the Japanese brand Porter's package of practical, not bling. Any package strong plastic bags are no match. The best is duty-free shops in Cape Town. "
There must be better than the plastic bag. Furla Paolo Fontanelli, chief executive, said: "Traditionally, men are selected purely practical, only a few people buy high end products. Most people buy are ugly trolley." Furla launch this summer, the first men's line, including leather suitcase, bag and shopping bag (prices range from RMB2500 to RMB3600). Fontanelli also said: "The man asked functionality. They hope to find something quickly. But they demand more and more fashionable high expectations of their career that Replica louis vuitton walletscan match the masculine thing."
Claridge's general manager Philippe Leboeuf that elegant package for the overall shape is very important. He said: "For most men, in the pack, they have a certain plan and pressure. Just need a suitable package, appearance Ye Yao looks better."
In recent years, suitcases market primarily by global professional brand new beautiful (Samsonite) and Bric's domination. Now designer ready for the small bag into the fashion element. Porsche Design launched a travel system (Travel System, RMB2750 from), Victorinoxlv bags introduced Swisswerks (from the Swiss Army knife manufacturers, RMB650 onwards), Dunhill (Dunhill) has introduced the latest series (RMB5500 onwards), with ultra-light, waterproof, anti-wear properties, using the carbon fiber printed leather (usually used for luxury car dashboard). Porsche's Juergen Gessler said, This is to allow male "left when different feeling."
Product family (Jaeger) design leader Stuart Stockdale admitted: "A man is hard to find exquisite but nice bag." Sometimes package well, but no strap. A strap, and has no cubicles. To this end, integrated family decided to produce the first men's bag line, including the suitcase, cabin section (RMB3990 onwards). Meanwhile, the luxury shoe business Berluti ready to launch both strong and light leather like bag Formula 1000 (RMB48600). Customers can choose their own colors, ultra-quiet wheels also have two styles: sedan style and sports style.
May be that people still louis vuitton bagshave doubts, why are neither designed bag? Stylist Harris Elliott said: "Some men use sports section of the bag, but this package is not suitable for meetings; Some men use with the logo of the fashion pack, is not very appropriate. To find a suitable package was too tired So I had a lot of people ask me 'this package is where you buy it?',
louis bags 2010so I think I may go to design more packages. "born of the H by Harris package, including leather notebook box, weekend packages and grinding handbag.
Tuesday, June 22, 2010
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment